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From the first line of code to the last click of a campaign.
Seven services, one team. Most clients start with one of them and add the next when it becomes the bottleneck, which is easier when the same people already know the system.
Seven services, in plain terms.
Ordered the way the prism orders light: the deepest engineering work first, the growth work last, and every one of them handled by the same team.
Custom software and web applications
Internal tools, customer portals, dashboards, booking and inventory systems, CRM and ERP-style software. Built on a stack you can hire for locally, and documented so you are never locked to a single vendor, including us.
Mobile app development
Android and iOS applications, native or cross-platform, with the API and admin panel behind them. Store submission, release management and post-launch updates are part of the engagement, not an extra.
AI and automation
AI assistants and chatbots grounded in your own content, document and invoice processing, and workflow automation that removes the copy-paste work between tools you already pay for.
SaaS product development
Multi-tenant architecture, subscription billing, roles and permissions, usage analytics and an operator console. We run two SaaS products of our own, so none of this is theory for us.
Search engine optimisation
Technical SEO, on-page work, content structure and local search across Nepal and the US. Reported against the rankings that actually convert rather than the ones that are easy to win.
Performance marketing and paid ads
Google, Meta and LinkedIn campaigns with conversion tracking set up properly before the first rupee is spent, so cost per lead is something you can read rather than something we estimate.
Branding, social and content
Identity, messaging, social media management and the content that fills it. The half of marketing that compounds slowly, and the half most companies skip.
What software development actually includes.
“We will build you an app” hides about ten distinct pieces of work. Here is the whole list, so you can see what is in our quote and ask what has been left out of someone else's.
Discovery and technical scoping
Interface and experience design
Frontend development
Backend and API development
Database design and data modelling
Payment and third-party integrations
Quality assurance and testing
Deployment, hosting and DevOps
Documentation and code handover
Maintenance, monitoring and support
What digital marketing actually includes.
The same problem in the other half of the business. Marketing is not one service, and a proposal that does not name these separately is hiding something.
Technical and on-page SEO
Local search for Nepal and the US
Google Search and Display advertising
Meta, Instagram and LinkedIn advertising
Social media management
Content writing and blogging
Email marketing and automation
Landing pages and conversion rate work
Analytics, tracking and reporting setup
Brand identity and creative design
What we build on.
We are deliberately boring about tooling. The right stack is the one your next developer can pick up without a handover call, and the one that still has security patches in five years.
PHP
Laravel
JavaScript
TypeScript
React
Next.js
Node.js
Flutter
WordPress
MySQL
PostgreSQL
Redis
Docker
AWS
Cloudflare
Google Analytics 4
Sectors we work in.
We are not specialists in any one industry, and we will say so. What carries across is the shape of the problem: bookings, inventory, customers, billing and the marketing that feeds them.
Retail and e-commerce
Hospitality and travel
Education and training
Clinics and healthcare
Construction and real estate
Logistics and transport
Financial services
NGOs and development
Three ways to work with us.
Pick the shape that matches the work. We will tell you if you have picked the wrong one.
Fixed-scope project
A defined build with a written scope, milestones and a fixed price. Best when you already know what you need and want a predictable number.
Dedicated team
Developers and marketers assigned to you on a monthly basis. Best when the work is ongoing and the priorities move week to week.
Retainer and support
Maintenance, hosting, monitoring and a marketing budget managed month to month after launch. Best once the thing is live and needs to stay that way.
Questions we get asked before signing.
How much does a project cost?
It depends entirely on scope, and anyone who quotes before a scoping call is guessing. We run a short discovery, write the scope down, and give you a fixed price against that document. If the scope changes later, the price change is written down too, before the work happens.
How long will it take?
A focused build is usually four to eight weeks. A full platform with billing, roles and integrations is more often three to six months. We work in two-week cycles, so you see something running every two weeks rather than waiting for a reveal at the end.
Who owns the code and the accounts?
You do, from day one. Repositories, hosting, domains, ad accounts and analytics are all created in your name or transferred to it. At handover you get the code, the documentation and every credential. Leaving us should always be possible, even if you never do it.
Do you work with clients outside Nepal?
Yes. We work across Nepal and the United States. Kathmandu is UTC+5:45, so there is a workable overlap with US mornings and full overlap with Europe and Australia. Calls, written updates and demos are scheduled in your time zone, not ours.
What happens after launch?
Either we keep it running on a support retainer covering maintenance, hosting, monitoring and updates, or we hand it over completely to your own team with documentation. Both are fine. What we will not do is disappear and leave you unable to change anything.
Can you take over a project someone else started?
Often, yes. We start with a paid audit of the existing code and infrastructure, because taking on someone else's system blind is how both sides end up unhappy. The audit tells you honestly whether it is worth continuing or worth rebuilding, and you keep that assessment either way.
Can we hire you for only marketing, or only software?
Yes, either on its own. Most clients start with one. The advantage of both sitting in the same company is that when the marketing hits a limit in the product, or the product needs traffic to prove itself, the fix does not need a second vendor and a second explanation.
Not sure which service you need?
Describe the problem rather than the solution. Half the time the answer is smaller and cheaper than the brief, and we would rather say so now than three months in.
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