Many Nepali businesses run entirely on Facebook and Instagram. That works — until it doesn't. Here's why a website is still essential, and how it works with social media.
1. You don't own your social pages
Pages get restricted, hacked or lose reach overnight. Your website and domain are assets you control.
2. Google doesn't rank Facebook posts for your services
When people search "best website developer in Nepal" or "clinic near me", Google shows websites and Maps listings — not your latest post.
3. Credibility
Customers, partners and foreign clients check your website before trusting you.
4. Better ad performance
Landing pages with Pixel and Conversions API tracking give Meta and Google better data — often lowering cost per lead.
How they work together
- Social media creates awareness and community.
- Your website converts, ranks and builds long-term trust.
- Retargeting connects the two.
Frequently asked questions
Is a Facebook page enough for a business in Nepal?
It helps with reach and community, but a website gives you ownership, Google rankings, credibility and better ad tracking.
How much does a basic business website cost in Nepal?
Business websites typically range from NPR 60,000 to 1,50,000+ depending on design and features.
Should I invest in SEO or social media first?
If people search for your service on Google, start SEO early; social media is great for awareness and engagement. Most businesses benefit from both.
